Category: MARCOM CASES in ENGLISH

Marc Jacobs Pop-Up Tweet Store – A campaign to build loyalty

#MJDaisyChain : The understanding of the digital media and the shopping experience Para leer este artículo en Español haz click aquí. (This is a perfect #FashionMarcomCase , thank you Toño for bringing it to my attention). Fashionista.com announced what Marc Jacobs planned…

Dior Autum F13 Secret Garden Campaign

Dior in Video- Part II

Who is Miss Dior? Para leer este artículo en Español haz click aquí. I can only say I loved the Fall 2013 Prêt-à-Porter campaign Secret Garden by Inez van Lamsweerde y Vinoodh Matadin for Dior, mainly because I read a mixture…